Monday, May 21, 2012

The KABAM Kingman Books Are Magic Festival, by Vijaya Schartz

The entire week was a festival week with many activities happening everywhere in Kingman. But for writers and authors, it started on Thursday May 17, with a book signing at HASTINGS, on Stockton Hill road. Despite a few glitches with the store not ordering the books, it went very well. Fortunately, the participating authors were prepared and could provide their own books for "instant consignment" with the store. Authors, always be prepared for the unexpected.

Friday morning, I gave a workshop in the Mohave Historical Museum in Kingman, with author Maxwell Alexander Drake (Drake for short). We talked about not only good writing, but answered many questions about how to get published, and the many venues facing new authors. Many wanted to know about self-publishing. I hope our honest answers gave them the information they need to pursue a successful career.

Friday night, we attended a poetry slam, with prizes. Many contestants had come from neigboring states. They were of all ages and styles, and the night was punctuated with music and songs. That's where I met more of the other participating authors, including Linda Hexley from Arizona. All genres were represented, from sci-fi fantasy, young adult, and children's books to photography and History.

Saturday was tthe main event, the book festival in Metcalf park, with many tents sheltering authors signing their books, food vendors, entertainment, a panel on getting published, even a puppy adoption booth. Activities kept the children busy while the parents browsed.

This event was very well organized. I want to thank Stephanie and Alexandra who did much of the work with authors and served as hostesses for the duration. I enjoyed meeting them and getting to know them. They are local authors from Kingman and belong to a writers' group there.

All in all it was a productive and fun event. It's getting larger each year. I wish this event and its organizers a great future.

Vijaya Schartz
Swords, Guns, Blasters, Romance with a Kick

Thursday, May 3, 2012

WRITING THE BLURB - by award-winning author Vijaya Schartz

Authors are good at writing the story in all its interesting details, but when it comes to writing a promotional piece to sell it, it takes a different state of mind. The book becomes a product you need to promote. Here are a few tips to make sure your blurb will attract the right kind of readers, those most likely to like your particular story.In a bookstore or on the web, readers only take eight seconds to make up their mind about whether or not they want to buy a book. The first hook is the cover. The second is the blurb, also called back cover blurb for print books. This is your only chance to convince them that they really want to read your book, and you only have about 100 words to do it. But for now just write the slightly longer version, you’ll cut it down later.
Elements of a good blurb:

- A hook - something intriguing to draw the reader into the story
- A powerful or atmospheric opening statement.
- Emotion to engage the reader
- A pay off or a promise that leaves the buyer wanting to know more.

The question technique: To grab the reader, one technique is to play the WHAT IF? game and place the reader in the protagonist’s shoes. Example: What would you do if the US President was shot in front of your eyes and you knew the killer?


Use present tense. It works better, more immediate, more active, even if the novel is written in past tense. Use active form and buzz words (death, betrayal, secrets, murder, intrigue, abduction, etc.) Strong words bring strong emotional responses.

The first sentence should tell us the most important element of the story. It could be the shorter version of the blurb when only a few words are allowed. Example from my novel Alien Lockdown: “The year is 3033, in the Andromeda Galaxy, and in the bowels of the underground intergalactic prison, something has gone terribly wrong.” Immediately, the reader knows what kind of book this is, and will expect lots of action in a science fiction setting.

The blurb should also reflect the tone, the author’s voice, and the atmosphere of the book. A Regency Romance will give us the flavor, if not the language of the time. An action thriller will use different buzz words than a humorous rump or a slapstick comedy, or a chick lit novel.

The premise and theme technique works well with relationships and romance novels and other popular fiction genres, using these simple guidelines:

- He wants (state his goal)
- She wants (state her goal, and it should conflict with his)
- But (state his internal conflict, his fears, his weakness)
- And (state her internal conflict, her fears, her weakness)
- Then when (state the external conflict, what prevents them from realizing their goals and sets them on a collision course, or will complicate the story – often, a villain intervenes to thwart their plans)

Tell the information in order of importance. Often the blurbs are cut or only the first part is shown on a website. If you have your main hook in the very first sentence, it will be shown. But if your main hook is towards the end of the blurb, the reader will never see it. For a longer blurb, make sure that if only the first paragraph is posted, it will still hook the reader.

Other techniques include the list, which might work better for a suspense. Example:
The prize: His two kidnapped children
The rules: Trust no one, betray anyone, win, whatever the cost
The pawns: His lover and his best friend
The opponent: The most dangerous terrorist in history
The game: A game of betrayal

After you have defined all these elements, you must cut your blurb down to about 100 words in most cases, and that’s the most difficult part. Shorter blurbs are more powerful than longer ones.
Here is my blurb for the medieval series: CURSE OF THE LOST ISLE:

From history shrouded in myths, emerges a family of immortal Celtic Ladies, who roam the medieval world in search of salvation from a curse. For centuries, imbued with hereditary gifts, they hide their deadly secret... but if the Church ever suspects what they really are, they will be hunted, tortured, and burned at the stake.

Here is the blurb for PRINCESS OF BRETAGNE, Book One in that series, was out in March 2012:

806 AD - Alba (Ancient Scotland) - As the Vikings raid the coast of Alba, Pressine of Bretagne sets out to seduce King Elinas of Dumfries, chosen by the Goddess to unite the tribes against the foreign invader. Elinas, still mourning his departed queen, has no intention to remarry. Head-strong and independent, Pressine does not expect to fall for the very attractive, wise and noble ruler... Furthermore, her Pagan nature clashes with the religious fanaticism of the king’s Christian heir, who suspects her unholy ancestry, and will stop at nothing to get rid of her.


NOAH’S ARK
Chronicles of Kassouk - A Prequel
by Vijaya Schartz
Romantic Science Fiction Adventure
From Desert Breeze Publishing - April 1, 2012When Trixie's starfreighter, Noah's Ark, drops out of jump space in an uncharted part of the universe, she believes the M‑class planet on her viewer represents hope and salvation for her motley crew, and the ragtag settlers aboard her ship. Kostas, ex Space Marine, the expert survivalist recruited for this expedition, doesn't believe in coincidences, and knows that when something looks too good to be true, it usually is.Everyone on this voyage to seed a new planet with life, is running from something, and harbors dangerous secrets... including Trixie, who vowed to never let a man control her life again. As for Kostas, he would get lynched on the spot if anyone suspected who he really is.But on this seemingly abandoned planet, others are watching, herding them for evil purposes... And when the truth emerges and secrets unravel, Trixie and Kostas will have to fight for survival, for freedom, and for the right to love...


PAGAN QUEEN:
Curse of the Lost Isle Book 2
by Vijaya Schartz
from Books We Love Ltd.
Medieval Fantasy Romance
May 1, 2012
810 AD - Alba (Ancient Scotland) - Queen at last, Pressine brings victory to her beloved Elinas and prosperity to their growing kingdom. But she has to contend with the intrigues of Charlemagne's bishops, spurred by her Christian stepson. While Elinas, on the battlefield, remains unaware of his son’s machinations, Pressine fends off repeated assaults against her life. She also fears the curse that could bring her downfall. For the love of Elinas, she will tempt fate and become with child. But when her indomitable passion challenges the wrath of the Goddess Herself... can she win that battle?

Find more about Vijaya on her website at: http://www.vijayaschartz.com
Find all ner novels on Amazon HERE

Good luck writing your blurb!

Saturday, April 21, 2012

On Location: Within the West of Ireland. Settings. - Review by Mali Berger


Mali Berger is the author of eight books, including three novels in the Irish Trilogy, Steenie O'Shea, Aine's Story and Niamh River that take place in Galway Ireland, Mali Berger has also published short stories, a memoir and a book for children. In addition, she writes bi-monthly articles for the Arizona Authors Association Mali taught American Literature in Michigan and Chinese Universities as well as The Dalton School in Manhattan and presently balances life between New York City and :Galway, Ireland with visits to Dublin. Her love for drama and the theater as well as bundles of books from Kennys Bookshop in Galway are mirrored in her stories.


At first light she shot up to write down a spectacular dream in response to a confusing question that had puzzled her for several days—about the West of Ireland. Why had so many Irish writers chosen a Galway regional setting for some of their best work? In the dream an old woman was seeking shelter from the sounds of a battle and people were struggling to reach the safety of boats in the Atlantic.

The dream scattered in a laugh as she recognized bits and pieces of readings from her latest Modern Irish Writers semester course for the ‘over sixty’ at Fordham University in NYC. The old woman was of course Cathleen Ni Houlihan, and the battle was the United Irishmen’s rebellion against the British. Both occurred in 1798. William Butler Yeats from Sligo and County Galway with Lady Augusta Gregory also from Galway created the play as the old woman changed into a young girl with the walk of a queen as a symbol of Ireland’s future. (Harrington, James P., ed. Modern and Contemporary Irish Drama. Norton Critical Edition, 2009.) Joe Murphy created the novel 1798: Tomorrow the Barrow we’ll Cross, as young men disappeared, vanished from homes to join the rush into freedom. (Dublin, Liberties Press, 2011) Nearly alike, Michael Gillane, in the play, left his sched-uled wedding and family to follow Cathleen Ni Houlihan. "Look at him, Peter, he has the look of a man that got the touch," says his mother. (10)

James Joyce completed his Dublinners in 1907 with the short story, The Dead. (New York: Dover Publications, Inc. 1991.) It took place on the religious feast of Epiphany as Gabriel Conroy and wife Gretta arrived at the Dublin dance and dinner party of his spinster aunts. A somewhat shallow man who favored European culture over his own Irish birthright, he taught and wrote reviews for the pro-British newspaper, Daily Express, and gave a speech at the dinner. However Gabriel had problems with women. The maid, Lily, scorned his views of men, Polly Ivors called him a West Briton when he refused an excursion to the Aran Isles where Irish language was preferred, and Gretta reacted emotionally to an old Irish song, The Lass of Aughrim.

Gretta was the clue to Gabriel’s Epiphany. She told him about her first love, Michael Furey. In decline from consumption Michael stood outside her home in the rain the night she left for Dublin and died for love of Gretta. Gabriel reflecting on his own controlled, passionless life suddenly felt that Michael loved his wife more than he did and was overcome with a greater love for Gretta. He had never felt such feelings as his own identity faded out. He responded by thinking, "The time had come for him to set out on his journey westward." (152)

Nora Barnacle Joyce grew up in the very heart of Galway. Vivacious, full of fun and devilment with beautiful auburn hair and sparkling eyes, she worked as a chambermaid in a Dublin hotel when James Joyce met her. She sang the "Lass of Augh-rim" for him, they fell in love, appeared to live a happy life with two children, Giorgio and Lucia, even though their marriage was not legalized until years later. Since much of the author’s writing was semiautobiographical fiction, many believed that Gabriel and Gretta reflected Nora and James’ characteristics. Joyce did journey west and wrote articles when he visited his in-laws in the Galway house near the Church of St. Nicholas where Nora was raised. (Paderaic, Laoi O. Nora Barnacle Joyce: A Portrait. Galway, High Street, Kenny’s Bookshops and Art Galleries Ltd., 1982.)

Again the confusing question puzzled her. Why had so many Irish writers chosen the West Coast for their settings? Did the 1798 United Irishmen’s spirit, old woman’s psychic ‘touch’, Gretta’s first love, Michael Furey’s passionate love, old Irish song, Gabriel’s Epiphany and the most important line in the Dublinners, (for her), "The time had come for him to set out on his journey westward," as well as Yeats, Gregory, Joyce, and Barnacle provide a vitality or strong feeling for future authors who placed their stories in the West Coast site, often Gal-way?

Maybe, she asked herself, the glorious panorama, was a major attraction. One needed to look no further than Patrick McGinley’s publication of That Unearthly Valley: A Donegal Childhood, a charming gem of a memoir about his rural upbringing. (Dublin: New Island. 2011) Repeatedly, the author pulled readers into the mystery of an Otherworld where early saints saught a landscape of coves, sea cliffs, black rocks of eerie shapes, bleak austerity of the Atlantic, cries of sea gulls and cormorants plus a remarkable echo perhaps of a prehistoric world life beyond the bourn of what was consciously known. This ‘back to the beyond’ natural world summoned Patrick again and again as a psychic desire accompanied his journeys into the natural world.

Something uncanny called future generations of Irish authors to the West Coast. If she had it correct, James Joyce believed it wasn’t writing the words of love, but actually loving someone or something that made the difference. Possibly she was beginning to understand her own attraction to Galway.

Her latest roll call of Galway settings included Moya Cannon, Carrying the Songs; Nuala Ni Chonchuir, Tattoo: Tatu; Susan Miller DuMars, Dreams for Breakfast; Orfhlaith Foyle, Somewhere in Minnesota; Michael Harnett, The Boys; Jim Mullarkey, AND-- and on and on they arrived, from Kennys’ Bookshop in Galway to her New York City, apartment, these bundle of books with West Coast settings.

Friday, March 16, 2012

WRITING THE HISTORICAL SERIES - by Vijaya Schartz

This book is available in kindle format HERE. Give it a thumbs up if you feel like it.

Historical series are a challenge to write... always. How much history, how much fiction, how much emotion compared to action and battle scenes? How many love scenes if it's a romance...

It all depends on the specific genre. If you are writing true history with a gritty feel, if you know your audience, and they are all about the historical details, by all means give them a chuckful of them. If the focus of the story is romance or legends, however, or if it's a young adult story, other factors should be at the forefront at all times. Also consider the age and level of education of the reader. Will you have to explain every medieval word you use? Will they need a lexicon at the end of the book? You don't want them to be checking the dictionary at every page.

If that's the case, you may be in trouble. Because if you use fewer historical words and make sure they are illustrated in context, you should not need to explain anything.

When I started this series a few years back, after a decade of research and travels to Europe, I didn't really know how to define it, since it is based in authentic legends. It really didn't fit any mold. It was history, fantasy, legends, romantic, full of action... but with adult subjects. Publishers were interested, they liked the writing, but they didn't know what to do with it. But with the rejections came interesting comments. Once a NY agent told me there was a dichotomy between the modern narrative and the formal dialogue. So I had to unify the entire work. I simplified the dialogue, and formalized the narrative, so that the difference wouldn't jar the reader.

Finally, after many rewrites, I found the right tone for dialogue and narrative, the right amount of old words, just to give it the right flavor (historical fans like them). And I am proud to announce that Books We Love Ltd just releasee this first novel in the Curse of the Lost Isle series... PRINCESS OF BRETAGNE (here again I am taking a chance with a French word in the title, but it's all about taking chances).

You can find the book in kindle format HERE. Give it a thumbs up like if you feel like it.

Good luck in your own writing endeavors.

Vijaya Schartz
Swords, Medieval knights, Romance with a Kick
http://www.vijayaschartz.com/

Wednesday, March 14, 2012

The Tucson Festival of Books 2012

I participated in the Tucson Festival of Books (Saturday and Sunday March 10 and 11, 2012). It's a huge event, comparable to the L.A. Book Festival. The estimations so far are: 100,000 visitors, 450 authors! 

I was a speaker in a panel about the subgenres of romance, representing sci-fi romance, and I signed my books afterwards. I also autographed my books in the booths of the Tucson chapter of Romance Writers of America, as I belong to several local writers organizations.

The Arizona Authors Association has a booth there each year and gives the opportunity to their published members to sit and autograph their latest books for a few hours, taking turns on a schedule, for a very reasonable fee.
 
It's a fun event, but it's huge, and mid list authors have to compete with a slew of big name authors.  If you want to participate as an author and sign your books next year, there are many stringent conditions. You must register early (like in the coming weeks). The booths are pricey, in order to sell books you also need to purchase the necessary local tax licenses, or you need a local bookseller to handle the sales for you. The festival's official bookseller is B&N and so far they do not handle POD books, small publishers, or self-published books. Also you cannot sell a book that is more than one or two years old, etc... And unless you are a big name author, the sales are not that great and will not cover the cost. The other caviat is that if your booth is half a mile from the B&N tent, their handling the sales will not work well for you.
 
The wandering visitors suffer from book overload. They don't want to carry heavy books around. There are also lots of free books offered, so why pay for a book, unless it's by your favorite author and autographed. Thousands of books are sold at this event, to be sure. But 90% of books sold are from best-selling authors.
 
That's why I'm happy I belong to all these local writers' organizations, because they pay for the booths. Some of them provide local booksellers that take care of the sales tax, accept credit cards, will take your books on consignment, and these organizations can also get us to talk and participate in panels etc. I've been lucky to get invited to speak year after year. It's a great place to promote your books as all the visitors are readers. Be ready to distribute bookmarks, postcards, any kind of promotion items, and talk until your throat is raw.
 
For more information, here is their official website:
 
Maybe I'll see you there next year.
 
Vijaya Schartz
Blasters, Guns, Swords, Romance with a Kick
Find my books on Amazon at:

Sunday, March 11, 2012

PRINT VERSUS eBOOK - the ongoing battle - by Vijaya Schartz

A few years ago, when I asked people at book signings whether or not they read eBooks, most of them didn't know what it was. Then came the kindle craze, the nook craze, the ipad craze, and strong promotional campaigns to sell the most eBook reading devices at holiday time. As the prices eventually came down, the new formats and the gadgets have revolutionized the way readers now read books.

As a result (although many probably still deny the connection) Borders closed most of their stores, and Barnes & Noble will certainly follow. That's my personal opinion, and I'm sticking to it. Unless something happens to revive print books, they are going the way of the dinosaurs. The only books that will persist in print will be the costly art books, coffee-table books, and probably classic collections.

Whether self-published, published with a large publisher, or with a small publisher, these waves in the publishing world are impacting every author and writer. For those still with print publishers, the print runs are getting smaller (not enough bookstores) and the advances are diminishing in kind. Many authors are losing their print publishers to financial cuts and even bankruptcy. Some of those choose to ride the new wave, bypassing the publishers all together and making more money by self-publishing their out of print titles in e-formats.

So what is a writer to do?

It seems that a new breed of publishers is surfacing. Smaller publishers, who started publishing in eBook format only, and explored niche markets, or mixed genres in popular fiction, something the large publishers did not do. Now many of these smaller publishers also provide print through POD (print on demand). No printing of large numbers, no storage costs, no warehouses or garages full of books. The books are printed as ordered, a small quantity at a time. If you self-publish, you probably use POD. Although the profit on each book may be smaller, the lack of upfront cost makes POD the print publishing method of choice.

But what of the readers?

Desert Breeze Publishing, one of my publishers, just this year decided to also go print. They are doing it the smart way, with no heavy initial cost, using POD. Even eBook readers like to keep their most favorite titles on a physical shelf... just in case a solar flare erases all electronics on the planet.

The lesson here is that we do not have to renounce print books. We just have to get smarter about how we publish. The electronic book or eBook is the way of the future. It also saves our forests. But print books do not have to disappear from our lives. They still have a place and will have a place in our future.

I have been riding the eBook wave since the very beginning with several publishers. All my titles are available in eBooks. Most of my old print books are now out of traditional print. But I'm happy to report that WHITE TIGER, Book One of the Chronicles of Kassouk series, already available in eBook for a while, is now coming to print as well. It's still a great feeling for an author to autograph a new book at a book signing event. And I plan to do some of that.

Coming to print April 1, 2012
WHITE TIGER
Chronicles of Kassouk Book One
by Vijaya Schartz
from Desert Breeze Publishing
Trade paperback - $9.99
ISBN 9781469927435

On the frozen plains of Kassouk, where a few aliens rule a medieval Human world, Tora, Human warrior trained by tigers, seeks her father’s murderer. But what she finds at the point of her sword confuses her. How dare Dragomir, the handsome Mutant, question her bloodline and her loyalties? And could a new enemy control the savage hordes of the fringe?
Dragomir offers to help, but Humans and Mutants are forbidden to fraternize under penalty of death... Should Tora trust her mind, her instincts, or her heart?
In the vortex of war, treason and intrigue, among blizzards, avalanches and ambushes, will Tora solve the mystery of her father’s death and unveil the secret of her birth? Can she and Dragomir escape persecutions long enough to save their planet from the invaders and fulfill their destiny?

Find my books at:


Vijaya Schartz
Blasters, Guns, Swords, Romance with a Kick

Friday, March 2, 2012

The Successful Book Signing - by Alexis Powers

I was very excited when my children’s book, Madi’s Dollhouse, was published. I wanted to have a book signing as soon as possible, but there were two major problems. The first problem was location. Where could I hold the event? In California, where I lived for many years, I’d held signings at book stores. Tucson was more of a challenge. I moved here in 2011 and didn’t have a relationship with a local book seller.
My brief residence in the area also made me wonder if I had enough of a network of people to invite. I didn’t think I could depend on strangers showing up if I held a public event. However, I had never let obstacles stand in my way before and I wasn’t going to let them now. So the decision was made: private residence and by invitation only.
I considered holding the signing at my small townhouse, but being the hostess and author at the same time is awkward. My friend, Barbara, saved the day by offering to host the signing at her large home. My writing coach, Caryn Lennon, would sell the books as the guests came in; Barbara agreed to provide beverages if I supplied the food. Caryn and I went over to see if the layout of Barbara’s home would work. It was perfect!
Before the book was published, Caryn suggested we manufacture a Madi Doll to go with it. She felt the book content called for a doll. A good friend of mine in Memphis did a prototype. The Madi Doll was adorable! I ordered four dolls from a local seamstress and 75 copies of Madi’s Dollhouse from my publisher, CreateSpace.
The next decision turned out to be fortuitous. Taking a leap of faith, I contacted an editor at the Tucson Daily Star newspaper, inquiring if they’d be interested in a feature story. When I explained to the editor that I’d been thinking of writing this children’s book for over twenty five years, and that I was over 70 years of age, she was excited about the project. I drafted an article, including a picture of the book cover, a photo of the Madi Doll and a photo of me. The editor of the Star liked the article and said she thought she could put it in the edition of the newspaper a week before the signing. Although we did not publicly invite people to the signing, the article generated an enormous amount of excitement among the people I knew.
The date for the signing was Saturday, February 11 from 2 to 5. About a month before the event I mailed flyers out to everyone I knew in Tucson. I posted the signing on Facebook to promote the book. Barbara saw an opportunity and took a supply of flyers to the Super Bowl party in her neighborhood, inviting her neighbors to the signing. In addition, I emailed everyone on my mailing list a notice about the book signing. This alerted people out of the area about the book, informing them they could order Madi’s Dollhouse through my website, www.alexispowers.net.
Another stroke of luck revolved around the motivational Writers’ Workshop I conduct for aspiring and published writers twice a month at the Oro Valley Public Library. In October, when I started the workshop, attendance was minimal, but the group has grown to include over 25 aspiring writers. We have a lot of fun in this non-judgmental workshop. All of my students received an invitation. I joked with them that they’d receive a better grade if they showed up at my signing!
Because the book signing was timed for after lunch and before dinner, we provided simple finger foods as refreshments. Beverages included water, iced tea, soft drinks and lemonade. A few moments before two my stomach felt queasy and I agonized that no one would come. Was I going to be taking all that food home with me? To my delight, at exactly two o’clock the first guests showed up, and they continued to arrive until ten minutes to five. Several of my students attended. Barbara’s neighbors came, too. It was a wonderful afternoon. All four of the Madi Dolls were snatched up by enthusiastic buyers. Forty-one copies of Madi’s Dollhouse sold. All the copies of my Kiss mystery series sold as well, as did the two volumes I had on hand of Paths to Freedom. It was an astounding success.
So, here’s my advice to authors. You must be willing to promote your books. Contact everyone you know while your book is in the publishing process. This applies whether you self-publish or have someone publish for you. Have bookmarks made up. Give them to folks wherever you go, to servers in restaurants, to people you talk to at the supermarket, to your hairdresser, manicurist, doctor, accountant. Any chance encounter might bear fruit. Have book signings. Tell your relatives and friends you’ve written a book. Keep a few copies of your book in your vehicle at all times. Join authors’ groups. Use social media like Twitter and Facebook. Don’t be shy! If you want to sell your book, you need to sell yourself.
Go out and have a blast!
Find Alexis Powers' books on Amazon HERE